Canva is taking aim at Microsoft's Office Copilot initiatives with several new AI-powered Visual Worksuite features that can touch up images, design new visual templates, and even create whole presentations for you with minimal input required. Although Microsoft has far many more users than Canva -- Canva's monthly user base now tops 110 million, which was about half of where Microsoft was in late 2019 -- Canva has grown its user base by 30 million since last September in part by quickly launching new features. One example: Canva launched Magic Write last December, an AI-powered content tool that can write copy or suggest ideas. Microsoft launched Edge Copilot, which offers similar features, earlier this month. Microsoft 365 Copilot promises to be a game-changer, with features that will allow users to create PowerPoint presentations via a user prompt: type in "a marketing deck for RuffRuffFunStuff's new spring line of dog chews," for example, and PowerPoint will attempt to generate a deck based on what it knows of the hypothetical brand and its products.

Today, Canva announces Magic Write, a text-generation tool that can generate everything from ideas for blog posts to a cover letter. But AI text is quietly -- and probably inevitably -- moving into more products you'll use on a regular basis. AI art is already there. Microsoft Designer, a visual design tool that seamlessly integrates text-to-image AI art is in preview and should eventually be part of Microsoft 365. But rival Canva, which staked out its own text-to-image AI art space before Designer launched, is moving further into Microsoft's territory with the new Magic Write feature for Canva Docs.